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  Title Copies
Brand Driven Innovation: Strategies for Development and Design (Required Reading Range) 
Year: 2010 
ISBN: 294041128X 
ISBN 13: 9782940411283 
Call No: 741.6065 ABB 
 1 
Brand Storytelling: Integrated Marketing Communications for the Digital Media Landscape 
Year: 2023 
ISBN: 1538176386 
ISBN 13: 9781538176382 
Call No: 658.827 QUE 
 1 
Branding: Marketing 04.08 (Express Exec) 
Edition: 1 
Year: 2002 
ISBN: 1841124109 
ISBN 13: 9781841124100 
Call No: 658.8 COO 
 1 
Building a StoryBrand: Clarify Your Message So Customers Will Listen 
Edition: International Edition 
ISBN: 1400201837 
ISBN 13: 9781400201839 
 1 
Building a StoryBrand: Clarify Your Message So Customers Will Listen 
Edition: International Edition 
ISBN: 1400201837 
ISBN 13: 9781400201839 
 1 
Building the Brand-Driven Business: Operationalize Your Brand to Drive Profitable Growth 
Edition: 1 
Year: 2002 
ISBN: 0787962554 
ISBN 13: 9780787962555 
Call No: 658.827 DAV 
 1 
Cases in marketing management 
Edition: 4th 
Year: 1988 
ISBN: 0256101396 
ISBN 13: 9780256101393 
Call No: 658.8 BER 
 1 
Cases in Strategic Marketing 
Edition: 1st 
Year: 2000 
ISBN: 0130863599 
ISBN 13: 9780130863591 
Call No: 658.802 ROS 
 3 
Channel Management: Marketing 04.07 
Edition: 1 
Year: 2002 
ISBN: 1841121959 
ISBN 13: 9781841121956 
Call No: 658.8 FOR 
 1 
Consumer Behavior and Marketing Action 
Edition: 5 
Year: 1994 
ISBN: 0538844337 
ISBN 13: 9780538844338 
Call No: 658.8342 ASA 
 1 
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