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Category:
Management
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Page 4 of 98
Title
Authors/Editors
Publisher
Type
Copies
Marketing research an applied orientation
Edition
:
5th edition
Year
:
2007
ISBN
:
0132086077
Call No
:
658.83 MAL
Malhotra
Pearson Education
Books
1
Brand Switch [Apr 30, 2005] Kapoor, Jagdeep
Year
:
2004
ISBN
:
8179923495
ISBN 13
:
9788179923498
Call No
:
658.827 KAP
Jagdeep Kapoor
Jaico Publishing House
Books
1
International Business: Firm and Environment (MCGRAW HILL SERIES IN MANAGEMENT)
Year
:
1985
ISBN
:
0070542740
ISBN 13
:
9780070542747
Call No
:
658.049 RUG
Rugman, Alan M.
Lecraw, Donald J.
Booth, Laurence D.
McGraw-Hill College
Books
1
New Product and Brand Management: Marketing Engineering Applications
Edition
:
2
Year
:
2002
ISBN
:
0130084646
ISBN 13
:
9780130084644
Call No
:
658.827 LIL
Lilien, Gary L.
Rangaswamy, Arvind
Prentice Hall
Books
1
Principles of Marketing (Principles of Marketing)
Edition
:
11th
Year
:
2005
ISBN
:
0131469185
ISBN 13
:
9780131469181
Call No
:
658.8 KOT
Kotler, Philip
Armstrong, Gary
Pearson College Div
Books
1
Global Marketing Strategies
Edition
:
Subsequent
Year
:
1995
ISBN
:
0395710456
ISBN 13
:
9780395710456
Call No
:
658.84 JEA
Jeannet, Jean-Pierre
Hennessey, H. David
Houghton Mifflin College Div
Books
1
Relationship Marketing: Dialogue and Networks in the E-Commerce Era
Edition
:
1
Year
:
2003
ISBN
:
0470843411
ISBN 13
:
9780470843413
Call No
:
658.812 VAR
Varey, Richard J.
Wiley
Books
1
Service Quality: Research Perspectives (Foundations for Organizational Science)
Edition
:
1
Year
:
2003
ISBN
:
0761921478
ISBN 13
:
9780761921479
Call No
:
658.812 SCH
Schneider, Benjamin
White, Susan Schoenberger
SAGE Publications, Inc
Books
1
Principles of Marketing
Edition
:
Fourth Edition
ISBN
:
0673465551
ISBN 13
:
9780673465559
Call No
:
658.8 KIN
Kinnear
Bernhardt
Krentler
Harper Collins College Publishers
Books
1
100 days to make your business a success: create a strong, vibrant and successful business
ISBN
:
8179923649
Call No
:
650.1 BRO
Bromage
Jaico Publishing House
Books
1
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