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Page 7 of 11
Title
Authors/Editors
Publisher
Type
Copies
Market Response Models: Econometric and Time Series Analysis (International Series in Quantitative Marketing (12))
Edition
:
2nd
Year
:
2003
ISBN
:
1402073682
ISBN 13
:
9781402073687
Call No
:
658.80151 HAN
Hanssens, Dominique M.
Parsons, Leonard J.
Schultz, Randall L.
Springer
Books
1
Market-Driven Management: How to Define, Develop, and Deliver Customer Value
Edition
:
2
Year
:
2002
ISBN
:
0471236934
ISBN 13
:
9780471236931
Call No
:
658.812 WEB
Webster Jr., Frederick E.
Wiley
Books
1
Marketing
Edition
:
12
Year
:
2003
ISBN
:
0618192433
ISBN 13
:
9780618192434
Call No
:
658.8 PRI
William M. Pride
O. C. Ferrell
South-Western College Pub
Books
1
Marketing Bundle: Market-Led Strategic Change, Third Edition (Chartered Institute of Marketing)
Edition
:
3
Year
:
2001
ISBN
:
075065225X
ISBN 13
:
9780750652254
Call No
:
658.8 PIE
Piercy, Nigel F.
Butterworth-Heinemann
Books
2
Marketing Communications: Integrating Offline and Online with Social Media
Edition
:
Fifth
Year
:
2011
ISBN
:
0749461934
ISBN 13
:
9780749461935
Call No
:
658.802 SMI
Smith, PR
Zook, Ze
Kogan Page
Books
2
Marketing Management: Millennium Edition (10th Edition)
Edition
:
10
Year
:
1999
ISBN
:
0130122173
ISBN 13
:
9780130122179
Call No
:
658.8 KOT
Kotler, Philip
Prentice Hall
Books
1
Marketing Plans, Fifth Edition: How to prepare them, how to use them
Edition
:
5
Year
:
2002
ISBN
:
0750656255
ISBN 13
:
9780750656252
Call No
:
658.802 MCD
McDonald, Malcolm
Butterworth-Heinemann
Books
3
Marketing Research
Edition
:
7
Year
:
2000
ISBN
:
0471363405
ISBN 13
:
9780471363408
Call No
:
658.83 AAK
Aaker, David A.
Kumar, V.
Day, George S.
Wiley
Books
2
Marketing Strategy
Edition
:
3
Year
:
2004
ISBN
:
0324201400
ISBN 13
:
9780324201406
Call No
:
658.8 FER
Ferrell, O. C.
Hartline, Michael
South-Western College Pub
Books
1
Marketing Strategy
Edition
:
2
Year
:
2001
ISBN
:
0030321034
ISBN 13
:
9780030321030
Call No
:
658.8 FER
Ferrell, O. C.
Hartline, Michael
Lucas, George
South-Western College Pub
Books
1
3
4
5
6
7
8
9
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