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Tag:
Management & Leadership
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Page 6 of 21
Title
Authors/Editors
Publisher
Type
Copies
Cases in marketing management
Edition
:
4th
Year
:
1988
ISBN
:
0256101396
ISBN 13
:
9780256101393
Call No
:
658.8 BER
Bernhardt, Kenneth L
Business Publications
Books
1
Theory Z: How American Business Can Meet The Japanese Challenge
Year
:
1981
ISBN
:
0201055244
ISBN 13
:
9780201055245
Call No
:
658.3 OUC
Ouchi, William
Basic Books
Books
1
Marketing research: Measurement and method : a text with cases
Edition
:
4th
Year
:
1987
ISBN
:
002421910X
ISBN 13
:
9780024219107
Call No
:
658.83 TUL
Tull, Donald S
Collier Macmillan
Books
1
Consumer Behavior
Edition
:
4Rev Ed
Year
:
1995
ISBN
:
0023846119
ISBN 13
:
9780023846113
Call No
:
658.8342 MOW
John C. Mowen
Prentice Hall
Books
1
Consumer Behaviour: Behavioural Aspects of Marketing (Cim Student Series)
Edition
:
1st US - 1st Printing
Year
:
1993
ISBN
:
0750605499
ISBN 13
:
9780750605496
Call No
:
658.8342 RIC
Rice, Chris
Butterworth-Heinemann
Books
1
Consumer Behavior and Marketing Strategy (Irwin Series in Marketing)
Edition
:
3rd
Year
:
1992
ISBN
:
0256105677
ISBN 13
:
9780256105674
Call No
:
658.8342 PET
Peter, J. Paul
Olson, Jerry C.
Richard D Irwin
Books
1
Consumer Behavior: Concepts and Strategies
Year
:
1982
ISBN
:
0829904204
ISBN 13
:
9780829904208
Call No
:
658.8342 WIL
Williams, Terrell G.
West Group
Books
1
Consumer behavior and the practice of marketing
Edition
:
2nd
Year
:
1980
ISBN
:
0675081599
ISBN 13
:
9780675081597
Call No
:
658.8342 RUN
Runyon, Kenneth E
C. E. Merrill Pub. Co
Books
1
International marketing (The Irwin series in marketing)
Edition
:
5th
Year
:
1983
ISBN
:
0256028443
ISBN 13
:
9780256028447
Call No
:
658.848 CAT
Cateora, Philip R
R.D. Irwin
Books
1
Global Marketing Strategies
Edition
:
Subsequent
Year
:
1995
ISBN
:
0395710456
ISBN 13
:
9780395710456
Call No
:
658.84 JEA
Jeannet, Jean-Pierre
Hennessey, H. David
Houghton Mifflin College Div
Books
1
2
3
4
5
6
7
8
9
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