UCB Library
Create Library
Login
Home
Catalog
Search Catalog
Database A-Z
Top Collections
New Collections
My Account
Ask a Librarian?
Search
All
Audio/Visuals
Books
E-Books
E-Journals
Journals
News Clippings
Other
Publications
References
Software
Thesis
Default
Id
Title
Call No
ISBN
ISSN
ASIN
LCCN
DDC
OCLC
UPC
Author
Publisher
Category
Tags
Subject
Abstract
Description
Clear
Category:
Advertising and Public relations
[
All
]
Page 6 of 7
Title
Authors/Editors
Publisher
Type
Copies
Public Relations: The Profession and the Practice
Edition
:
International 2 Revised Ed
Year
:
1996
ISBN
:
0071140328
ISBN 13
:
9780071140324
Call No
:
659.2 BAS
Aronoff, Craig E.
Baskin, Otis W.
Lattimore, Dan
Lattimore, Dan L.
William C. Brown
Books
1
Integrated advertising promotion and marketing communications
Edition
:
3
Year
:
2007
ISBN
:
0132382091
Call No
:
659.1 CLO
Clow
Baack
Pearson Education
Books
1
Public Relations Writing -Exercise Book (8th, 08) by Newsom, Doug - Haynes, Jim [Paperback (2007)]
Edition
:
International Ed
Year
:
2007
ISBN
:
0495096245
ISBN 13
:
9780495096245
Call No
:
659.2 NEW
Doug Newsom; Jim Haynes+C496
Wadsworth
Books
1
Public Relations Writing and Media Techniques: Pearson New International Edition
Edition
:
7th edition
Year
:
2023
ISBN
:
1292040734
ISBN 13
:
9781292040738
Call No
:
659.2 WIL
Bryan H. Reber, Dennis L. Wilcox
Pearson Education Limited
Books
1
Advertising is Dead, Long Live Advertising!
Edition
:
Illustrated
Year
:
2008
ISBN
:
0500286876
ISBN 13
:
9780500286876
Call No
:
659.1 HIM
Himpe, Tom
Thames & Hudson
Books
1
The PR Campaigns Worktext
Edition
:
1
Year
:
2020
ISBN
:
1544397577
ISBN 13
:
9781544397573
Call No
:
659.2 SCO
Scott, Maria Elles
SAGE Publications, Inc
Books
1
The Public Relations Writer’s Handbook
Edition
:
1
Year
:
2019
ISBN
:
0815365292
ISBN 13
:
9780815365297
Call No
:
659.2 LEH
Lehmann, Whitney
Routledge
Books
1
Integrated Advertising, Promotion, and Marketing Communications, Global Edition
Edition
:
9
Year
:
2021
ISBN
:
129241121X
ISBN 13
:
9781292411217
Call No
:
659.1 CLO
Clow, Kenneth
Baack, Donald
Pearson
Books
2
How to Manage Your Global Reputation: A Guide to the Dynamics of International Public Relations
Edition
:
2nd
Year
:
2002
ISBN
:
0333987772
ISBN 13
:
9780333987773
Call No
:
659.289 MOR
Morley, M.
Palgrave Macmillan
Books
2
Planning and Managing Public Relations Campaigns: A Strategic Approach
Edition
:
5
Year
:
2020
ISBN
:
1789663202
ISBN 13
:
9781789663204
Call No
:
659.2 GRE
Gregory, Anne
Kogan Page
Books
2
1
2
3
4
5
6
7