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Tag:
Marketing
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Page 3 of 12
Title
Authors/Editors
Publisher
Type
Copies
Service Quality: Research Perspectives (Foundations for Organizational Science)
Edition
:
1
Year
:
2003
ISBN
:
0761921478
ISBN 13
:
9780761921479
Call No
:
658.812 SCH
Schneider, Benjamin
White, Susan Schoenberger
SAGE Publications, Inc
Books
1
Selling & Sales Management
Edition
:
6th
Year
:
2003
ISBN
:
0273674153
ISBN 13
:
9780273674153
Call No
:
658.8 JOB
Jobber, David
Lancaster, Geoff
Ft Pr
Books
1
Search Engine Advertising: Buying Your Way to the Top to Increase Sales
Edition
:
1
Year
:
2004
ISBN
:
0735713995
ISBN 13
:
9788131734827
Call No
:
659.144 SED
Seda, Catherine
New Riders
Books
1
Sales Promotion: Marketing 04.06 (Express Exec)
Edition
:
1
Year
:
2002
ISBN
:
1841121967
ISBN 13
:
9781841121963
Call No
:
658.8 HOR
Horchover, David
Capstone
Books
1
Relationship Marketing: Dialogue and Networks in the E-Commerce Era
Edition
:
1
Year
:
2003
ISBN
:
0470843411
ISBN 13
:
9780470843413
Call No
:
658.812 VAR
Varey, Richard J.
Wiley
Books
1
Public Relations Practices: Managerial Case Studies and Problems (5th Edition)
Edition
:
Subsequent
Year
:
1995
ISBN
:
0130981532
ISBN 13
:
9780130981530
Call No
:
659.2 CEN
Jackson, Patrick
Center, Allen H.
Pearson College Div
Books
1
Promotional strategy: Managing the marketing communications process (The Irwin series in marketing)
Edition
:
6th
Year
:
1987
ISBN
:
0256036438
ISBN 13
:
9780256036435
Call No
:
658.82 ENG
Engel, James F
Irwin
Books
1
Promotion: A Guide to Effective Promotional Planning, Strategies, and Exections (Wiley Series on Marketing Management)
Edition
:
1
Year
:
1984
ISBN
:
0471080608
ISBN 13
:
9780471080602
Call No
:
658.82 AIL
Ailloni-Charas, Dan
*Ronald Press
Books
1
Promotion Management and Marketing Communications
Edition
:
2nd
Year
:
1990
ISBN
:
0030266432
ISBN 13
:
9780030266430
Call No
:
658.82 SHI
Shimp, Terence A
Dryden Press
Books
1
Principles of Marketing (Principles of Marketing)
Edition
:
11th
Year
:
2005
ISBN
:
0131469185
ISBN 13
:
9780131469181
Call No
:
658.8 KOT
Kotler, Philip
Armstrong, Gary
Pearson College Div
Books
1
1
2
3
4
5
6
7
8
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