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Publisher:
Kogan Page Business Books
[
All
]
Page 1 of 1
Title
Authors/Editors
Publisher
Type
Copies
Brand Failures: The Truth About the 100 Biggest Branding Mistakes of All Time
Year
:
2003
ISBN
:
0749439270
ISBN 13
:
9780749439279
Call No
:
658.827 HAI
Haig, Matt
Kogan Page Business Books
Books
1
Bridging the Culture Gap: A Practical Guide to International Business Communication
Year
:
2004
ISBN
:
0749441704
ISBN 13
:
9780749441708
Call No
:
395.52 CAR
Carte, Penny
Fox, Chris
Kogan Page Business Books
Books
1
Ethics in Public Relations: A Practical Guide to the Dilemmas, Issues & Best Practice
Year
:
2004
ISBN
:
074944276X
ISBN 13
:
9780749442767
Call No
:
174.9657 PAR
Parsons, Patricia J.
Kogan Page Business Books
Books
1
Planning and Managing Public Relations Campaigns: A Step-by-Step Guide (Public Relations in Practice Series)
Edition
:
2nd
Year
:
2001
ISBN
:
0749429917
ISBN 13
:
9780749429911
Call No
:
659.2 GRE
Gregory, Anne
Kogan Page Business Books
Books
1
Questionnaire Design: How to Plan, Structure and Write Survey Material for Effective Market Research (Market Research in Practice Series)
Year
:
2004
ISBN
:
074944181X
ISBN 13
:
9780749441814
Call No
:
658.83 BRA
Brace, Ian
Kogan Page Business Books
Books
1
Talespin: Public Relations Disasters -- the Inside Stories & the Lessons Learned
Year
:
2004
ISBN
:
074944259X
ISBN 13
:
9780749442590
Call No
:
659.2 MAC
McCusker, Gerry
Kogan Page Business Books
Books
1
The Internet Dictionary: A Comprehensive Guide to the Language of the Web
Year
:
2002
ISBN
:
0749436670
ISBN 13
:
9780749436674
Call No
:
REF 004.67803 CAS
Castells, Alvaro
Kogan Page Business Books
Books
1