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Tag:
Marketing
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Page 7 of 12
Title
Authors/Editors
Publisher
Type
Copies
Cases in marketing management
Edition
:
4th
Year
:
1988
ISBN
:
0256101396
ISBN 13
:
9780256101393
Call No
:
658.8 BER
Bernhardt, Kenneth L
Business Publications
Books
1
Marketing Management and Strategy
Edition
:
3
Year
:
2002
ISBN
:
0273651501
ISBN 13
:
9780273651505
Call No
:
658.8 DOY
Doyle, Peter
Ft Pr
Books
2
Services Marketing and Management
Edition
:
First
Year
:
2003
ISBN
:
0761941584
ISBN 13
:
9788178293349
Call No
:
658.8 GIL
Gilmore, Audrey
SAGE Publications Ltd
Books
1
The Business Marketing Course: Managing in Complex Networks
Edition
:
1
Year
:
2001
ISBN
:
0471877220
ISBN 13
:
9780471877226
Call No
:
658.8 FOR
Ford, David
Berthon, Pierre
Brown, Stephen J.
Gadde, Lars-Erik
Håkansson, Håkan
Naudé, Peter
Ritter, Thomas
Snehota, Ivan
Wiley
Books
1
Public Relations Practices: Managerial Case Studies and Problems (5th Edition)
Edition
:
Subsequent
Year
:
1995
ISBN
:
0130981532
ISBN 13
:
9780130981530
Call No
:
659.2 CEN
Jackson, Patrick
Center, Allen H.
Pearson College Div
Books
1
Economics and Consumer Behavior
Year
:
1980
ISBN
:
0521296765
ISBN 13
:
9780521296762
Call No
:
658.834 DEA
Deaton, Angus
Muellbauer, John
Cambridge University Press
Books
1
Consumer Behavior and Marketing Strategy (Irwin Series in Marketing)
Edition
:
3rd
Year
:
1992
ISBN
:
0256105677
ISBN 13
:
9780256105674
Call No
:
658.8342 PET
Peter, J. Paul
Olson, Jerry C.
Richard D Irwin
Books
1
Advertising and Promotion: An Integrated Marketing Communications Approach
Edition
:
Second
Year
:
2010
ISBN
:
1849201463
ISBN 13
:
9781849201469
Call No
:
659.1 HAC
Hackley, Chris
SAGE Publications Ltd
Books
1
The New Positioning: The Latest on the World's #1 Business Strategy
Edition
:
1st
Year
:
1995
ISBN
:
0070652910
ISBN 13
:
9780070652910
Call No
:
659.111 TRO
Jack Trout
Steve Rivkin
Mcgraw-Hill, Inc.
Books
1
Advertising Media Planning, Seventh Edition
Edition
:
7th
Year
:
2010
ISBN
:
0071703128
ISBN 13
:
9780071703123
Call No
:
659.111 SIS
Jack Z. Sissors
Roger B. Baron
McGraw-Hill Education
Books
3
3
4
5
6
7
8
9
10
11