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Tag:
Marketing
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Page 8 of 12
Title
Authors/Editors
Publisher
Type
Copies
Services Marketing (The McGraw-Hill Series in Marketing)
Edition
:
International Ed
Year
:
2002
ISBN
:
0071148817
ISBN 13
:
9780071148818
Call No
:
658.8 ZEI
Zeithaml, Valarie A.
Bitner, Mary Jo
Gremler, Dwayne D.
McGraw-Hill
Books
1
Marketing Plans, Fifth Edition: How to prepare them, how to use them
Edition
:
5
Year
:
2002
ISBN
:
0750656255
ISBN 13
:
9780750656252
Call No
:
658.802 MCD
McDonald, Malcolm
Butterworth-Heinemann
Books
3
Global Marketing and Advertising: Understanding Cultural Paradoxes
Edition
:
Third
Year
:
2009
ISBN
:
1412970415
ISBN 13
:
9781412970419
Call No
:
658.802 MOO
de Mooij, Marieke
SAGE Publications, Inc
Books
1
Strategic Marketing Problems: Cases and Comments (9th Edition)
Edition
:
9th
Year
:
2001
ISBN
:
0130276618
ISBN 13
:
9780130276612
Call No
:
658.802 KER
Kerin, Roger A.
Peterson, Robert A.
Prentice Hall
Books
3
European Casebook on Principles of Marketing (European Casebook Series on Management)
Year
:
1997
ISBN
:
0132276534
ISBN 13
:
9780132276535
Call No
:
658.80094 SAK
Saker, Jim
Smith, Gareth
Prentice Hall
Books
1
Marketing Strategy and Competitive Positioning
Edition
:
Subsequent
Year
:
1998
ISBN
:
0133712532
ISBN 13
:
9780133712537
Call No
:
658.802 HOO
Hooley, Graham J.
Saunders, John A.
Piercy, Nigel
Prentice Hall
Books
1
Fascinate : how to make your brand impossible to resist
Edition
:
Revised and updated.
Year
:
2016
ISBN 13
:
9780062206480
Call No
:
658.80019 HOG
Hogshead, Sally
Harper Business, an imprint of HarperCollins Publishers
Books
1
Emarketing Excellence, Second Edition (Emarketing Essentials)
Edition
:
2
Year
:
2005
ISBN
:
0750663596
ISBN 13
:
9780750663595
Call No
:
658.80028 SMI
Smith, PR
Chaffey, Dave
Butterworth-Heinemann
Books
2
Cases in Strategic Marketing
Edition
:
1st
Year
:
2000
ISBN
:
0130863599
ISBN 13
:
9780130863591
Call No
:
658.802 ROS
Rosenthal, David
Brown, Lew G.
Rosenthal, David W.
Prentice Hall
Books
3
Data Mining Techniques: For Marketing, Sales, and Customer Support
Edition
:
1
Year
:
1997
ISBN
:
0471179809
ISBN 13
:
9780471179801
Call No
:
658.802 BER
Berry, Michael J. A.
Linoff, Gordon S.
Wiley
Books
1
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