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Tag:
Marketing
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Page 10 of 12
Title
Authors/Editors
Publisher
Type
Copies
Services marketing : integrating customer focus across the firm
Edition
:
Seventh edition.
Year
:
2018
ISBN 13
:
9780078112102
Call No
:
658.8 ZEI
Zeithaml, Valarie A.
Bitner, Mary Jo
Gremler, Dwayne D.
McGraw-Hill Education
Books
1
International Business
Year
:
1985
ISBN
:
0538075503
ISBN 13
:
9780538075503
Call No
:
658.848 SCH
Schnitzer, Martin C.
Liebrenz, Marilyn L.
Kubin, Konrad W.
South-Western Pub
Books
1
Channel Management: Marketing 04.07
Edition
:
1
Year
:
2002
ISBN
:
1841121959
ISBN 13
:
9781841121956
Call No
:
658.8 FOR
Forsyth, Patrick
Capstone
Books
1
Planning and Managing Public Relations Campaigns: A Strategic Approach
Edition
:
5
Year
:
2020
ISBN
:
1789663202
ISBN 13
:
9781789663204
Call No
:
659.2 GRE
Gregory, Anne
Kogan Page
Books
1
The New Positioning: The Latest on the World's #1 Business Strategy
Edition
:
1st
Year
:
1995
ISBN
:
0070652910
ISBN 13
:
9780070652910
Call No
:
659.111 TRO
Jack Trout
Steve Rivkin
Mcgraw-Hill, Inc.
Books
1
Global Marketing and Advertising: Understanding Cultural Paradoxes
Edition
:
Third
Year
:
2009
ISBN
:
1412970415
ISBN 13
:
9781412970419
Call No
:
658.802 MOO
de Mooij, Marieke
SAGE Publications, Inc
Books
1
Market-Driven Management: How to Define, Develop, and Deliver Customer Value
Edition
:
2
Year
:
2002
ISBN
:
0471236934
ISBN 13
:
9780471236931
Call No
:
658.812 WEB
Webster Jr., Frederick E.
Wiley
Books
1
The Business Marketing Course: Managing in Complex Networks
Edition
:
1
Year
:
2001
ISBN
:
0471877220
ISBN 13
:
9780471877226
Call No
:
658.8 FOR
Ford, David
Berthon, Pierre
Brown, Stephen J.
Gadde, Lars-Erik
Håkansson, Håkan
Naudé, Peter
Ritter, Thomas
Snehota, Ivan
Wiley
Books
1
State of the Art Marketing Research (Business)
Year
:
1992
ISBN
:
0844234575
ISBN 13
:
9780844234571
Call No
:
658.83 BLA
Blankenship, A.B.
Breen, George Edward
Ntc Business Books
Books
1
Hospitality Sales & Marketing
Year
:
1998
ISBN
:
0866121757
ISBN 13
:
9780866121750
Call No
:
647.94 ABB
Abbey, James R.
Amer Hotel & Motel Assn
Books
1
4
5
6
7
8
9
10
11
12