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Tag:
Marketing
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Page 6 of 12
Title
Authors/Editors
Publisher
Type
Copies
Services marketing : integrating customer focus across the firm
Edition
:
Seventh edition.
Year
:
2018
ISBN 13
:
9780078112102
Call No
:
658.8 ZEI
Zeithaml, Valarie A.
Bitner, Mary Jo
Gremler, Dwayne D.
McGraw-Hill Education
Books
1
E-marketing
Edition
:
4. [rev.] uppl.
Year
:
2006
ISBN
:
0131969021
ISBN 13
:
9780131485198
Call No
:
REF 658.872 STR
Strauss, Judy
El-Ansary, Adel
Frost, Raymond
Pearson Prentice Hall
Books
1
Marketing research an applied orientation
Edition
:
5th edition
Year
:
2007
ISBN
:
0132086077
Call No
:
658.83 MAL
Malhotra
Pearson Education
Books
1
International Marketing
Edition
:
6
Year
:
1986
ISBN
:
0256036403
ISBN 13
:
9780256036404
Call No
:
658.848 CAT
Cateora, Philip R.
Richard D Irwin
Books
1
The Real Business of Web Design
Edition
:
1
Year
:
2004
ISBN
:
1581153163
ISBN 13
:
9781581153163
Call No
:
005.72 WAT
Waters, John
Allworth
Books
1
The New Positioning: The Latest on the World's #1 Business Strategy
Edition
:
1st
Year
:
1995
ISBN
:
0070652910
ISBN 13
:
9780070652910
Call No
:
659.111 TRO
Jack Trout
Steve Rivkin
Mcgraw-Hill, Inc.
Books
1
Consumer Behavior and Marketing Strategy (Irwin Series in Marketing)
Edition
:
3rd
Year
:
1992
ISBN
:
0256105677
ISBN 13
:
9780256105674
Call No
:
658.8342 PET
Peter, J. Paul
Olson, Jerry C.
Richard D Irwin
Books
1
Principles of marketing
Edition
:
6. ed.
Year
:
1994
ISBN
:
0130980390
Call No
:
658.8 KOT
Kotler, Philip
Armstrong, Gary
Prentice-Hall
Books
1
Strategic Market Management
Edition
:
2nd
Year
:
1988
ISBN
:
0471852627
ISBN 13
:
9780471852629
Call No
:
658.8 AAK
Aaker, David A.
Wiley
Books
1
Global Marketing and Advertising: Understanding Cultural Paradoxes
Edition
:
Third
Year
:
2009
ISBN
:
1412970415
ISBN 13
:
9781412970419
Call No
:
658.802 MOO
de Mooij, Marieke
SAGE Publications, Inc
Books
1
2
3
4
5
6
7
8
9
10