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  Title Copies
Essentials of Marketing Research 
Edition: 3 
Year: 2003 
ISBN: 0273674005 
ISBN 13: 9780273674009 
Call No: 658.83 PRO 
 1 
Marketing research an applied orientation 
Edition: 5th edition 
Year: 2007 
ISBN: 0132086077 
Call No: 658.83 MAL 
 1 
New Product and Brand Management: Marketing Engineering Applications 
Edition: 2 
Year: 2002 
ISBN: 0130084646 
ISBN 13: 9780130084644 
Call No: 658.827 LIL 
 1 
Relationship Marketing: Dialogue and Networks in the E-Commerce Era 
Edition: 1 
Year: 2003 
ISBN: 0470843411 
ISBN 13: 9780470843413 
Call No: 658.812 VAR 
 1 
Service Quality: Research Perspectives (Foundations for Organizational Science) 
Edition: 1 
Year: 2003 
ISBN: 0761921478 
ISBN 13: 9780761921479 
Call No: 658.812 SCH 
 1 
Strategic Market Relationships: From Strategy to Implementation 
Edition: 1 
Year: 2002 
ISBN: 0471494437 
ISBN 13: 9780471494430 
Call No: 658.812 DON 
 2 
Building the Brand-Driven Business: Operationalize Your Brand to Drive Profitable Growth 
Edition: 1 
Year: 2002 
ISBN: 0787962554 
ISBN 13: 9780787962555 
Call No: 658.827 DAV 
 1 
Customer Management Excellence: Successful Strategies from Service Leaders 
Edition: 1 
Year: 2002 
ISBN: 0470848537 
ISBN 13: 9780470848531 
Call No: 658.812 FAU 
 1 
Market-Driven Management: How to Define, Develop, and Deliver Customer Value 
Edition: 2 
Year: 2002 
ISBN: 0471236934 
ISBN 13: 9780471236931 
Call No: 658.812 WEB 
 1 
Marketing management 
Edition: 13. ed. 
Year: 2009 
ISBN: 0131357972 
ISBN 13: 9780131357976 
Call No: 658.8 KOT 
 4 
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